Leonor Carvalho
Brand strategist with 15 years in narrative design for multinational companies, specializing in cross-market positioning.
Strategic Positioning Studio
Expert mentors
Strategists, storytellers, and analysts shaping marketing excellence
Shapinegcx instructors bring decades of brand-building, growth experimentation, and leadership coaching experience. They guide cohorts with actionable insights, radical candour, and supportive curiosity.
Lead instructors
Meet the team behind our flagship experiences
Miguel Faria
Performance leader who scaled omnichannel teams and builds experimentation systems rooted in customer intelligence.
Performance Optimisation Lab
Inês Rocha
Lifecycle architect focused on retention, CRM creativity, and measurable relationship marketing outcomes.
Lifecycle Messaging Blueprint
Duarte Silva
Former CMO mentoring marketing leaders on influence, storytelling, and cross-functional orchestration.
Marketing Leadership Atelier
Mentor Network
Specialist advisors amplifying every program
Data & Insight Coaches
Guide learners on instrumentation, dashboard storytelling, and translating analytics into creative hypotheses.
Creative Directors
Offer critique on campaign ideation, visual language, and narrative tension to strengthen brand touchpoints.
Automation Engineers
Support complex lifecycle builds, ensuring technology aligns with human-led experiences.
Interested in teaching with Shapinegcx?
We welcome seasoned marketing professionals who believe in collaborative, hands-on learning. Share your expertise and we will reach out.